With over 35 years of experience in marketing, my career has spanned a range of industries and roles, giving me a unique and comprehensive perspective. I began in the hospitality industry, where I developed a deep understanding of customer experience and brand positioning. My legal training sharpened my analytical thinking, which proved valuable as I transitioned into recruitment—connecting people and businesses through strategic messaging. As a business owner, I’ve been directly involved in every facet of operations, including marketing, sales, and promotions. This hands-on experience has given me a solid understanding of what drives business growth from the inside out. I’ve continued to evolve professionally, working in real estate—where I remain active—and most recently as a digital marketing specialist, combining decades of traditional marketing insight with modern, data-driven strategies. My diverse background allows me to approach marketing with both creativity and strategy, rooted in real-world business experience and a deep understanding of audience engagement.
Hometown:
Johannesburg, South Africa
Years of Professional Experience:
35 years in various industries
The first job you ever had was:
I worked in student administration at a coal mine, gaining valuable experience in a unique and fast-paced environment.
My hobbies & interests are:
I have a deep appreciation for classic art and music, and I love spending time reading. I’m also passionate about American muscle cars. As an animal lover, horses and dogs hold a special place in my heart.
What is something people don’t know about you?
I have a strong foundation in Roman-Dutch Law and enjoy reading legislation and contracts in my spare time. I’m a natural strategist with a strong will, and I take pride in staying true to who I am.
What is your favorite food?
Japanese Cuisine
